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Private Label London uses an assortment of exquisite stones and coatings to customize Rolex’s most enduring timepieces. Find a range of watch styles enhanced with jolts of unexpected color and luxury.

Private Label London Rolex Datejust Blue Soladite Diamond Watch

Private Label London Rolex Datejust White Onyx Watch

Private Label London Rolex Oyster Perpetual Green Watch

Private Label London Rolex Airking Blue Watch

Private Label London Rolex Champagne Diamond Watch

Private Label London Rolex Datejust Pink Diamond Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.This vintage tri-color Rolex 1960 is one of those rare Rolex models that features an exquisite bracelet made from two types of precious metal; interwoven into an elegant sequence of glittering white and yellow gold bars. The 18-karat yellow gold case — while 32 millimeters in diameter — sits low and thin; so as not to overplay its inherent opulence. Though it was originally released as a men’s dresswear piece; this 1960 rolex watch feels very much at home on the wrist of a modern savvy fashionista. An exceptional timepiece of art in both design and construction; special and rare amongst any collection.

Stephanie Windsor 1960 Rolex 18K Tri-Color Gold Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.This Day-Date; bold; stylish; and unmistakably Rolex; features precision cuts of brilliant and baguette diamonds that frame the numerals on a white dial. A lustrous white gold finish of the fluted bezel elegantly flows into the 18k President bracelet; featuring semi-circular three-piece links and a concealed Crownclasp; a valued hallmark. With the original box and papers; this watch is a collector’s prize. Rolex; founded by the visionary Hans Wilsdorf in 1905; harbored a dream beyond the ordinary—imagining a wristwatch that was elegant and upheld unparalleled reliability. A watch that; quite literally; stands the test of time.

Stephanie Windsor Rolex Day Date 18K White Gold Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.The Vintage 1982 Rolex Day-Date Gold President crafted in lustrous 18k yellow gold; is an unparalleled horological gem. A sleek black dial embellished with brilliant cut diamond hour markers encapsulates the rich legacy of this prestigious timepiece. Among its many recognizable features are a 36mm Oyster case topped with a fluted bezel; a day and date aperture on the dial; and a President bracelet; complete with semi-circular three-piece links and a hidden Crownclasp.

Stephanie Windsor Rolex Day Date Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.The 1990 Rolex Day-Date President is the crown jewel of the Rolex catalog. Debuting in 1956; the Day-Date is the first wristwatch to spell out all seven days of the week; a feat attributed to the extra-wide aperture at 12 o'clock on the dial.What sets this 18k yellow gold Rolex apart is its distinctive dial adorned with a string of rubies and diamonds; a rare feature that adds a touch of opulence to the iconic President collection. Housed in its original box and a testament to Rolex's dedication to luxury; precision; and timeless design; this model is a true collector's gem.

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.Made entirely of 18 karat yellow gold and bearing few similarities to the original Santos (which itself was the company’s first wristwatch; made for and named after Brazilian aviator Alberto Santos Dumond); this old Cartier watch almost presents itself more as the watch equivalent of the Aldo Cipullo Love Bracelet. Both are dotted with distinctive screw heads that match the metal of which the timepiece is comprised. These can be found lining the edges of the Santos Ronde’s bracelet; as well as around the bezel. The weighty; solid gold case houses an ivory dial; with Arabic numerals for the date at three o’clock; and Roman numerals circling the face for the time.

Stephanie Windsor Cartier Santos Ronde Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.Encased in a slim; low-profile case; the Vacheron Constantin's woven gold bracelet; reminiscent of a tweed pattern; exudes charm. Encountering such a pristine watch; with its unisex design; automatic movement; and accompanied by its original box and papers; is a rare delight.

Stephanie Windsor Vacheron Constantin Ultra-Thin Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.The Patek Philippe 18k Yellow Gold Blue Ellipse wristwatch; with its stunning gold woven bracelet; is a testament to timeless elegance. Born in 1968; the Golden Ellipse quickly ascended to become an emblem of Swiss luxury watchmaking; challenging conventional design with its unique shape inspired by the golden ratio—nature's own formula for aesthetic perfection.This 1980s Ellipse iteration showcases a deep blue dial; reminiscent of a midnight sky; rich and enigmatic. Its elliptical form; a graceful departure from traditional round cases; embodies both mathematical precision and artistic vision. At the heart of this horological masterpiece beats a meticulously crafted manual-wind movement; exemplifying Patek Philippe's commitment to exceptional timekeeping and the art of traditional watchmaking.

Stephanie Windsor Patek Philippe Ellipse Watch

Passed down through generations; Stephanie Windsor's carefully curated collection of museum-quality timepieces carry the weight of history.The Patek Philippe 18k Yellow Gold Blue Ellipse wristwatch; with its stunning gold woven bracelet; is a testament to timeless elegance. Born in 1968; the Golden Ellipse quickly ascended to become an emblem of Swiss luxury watchmaking; challenging conventional design with its unique shape inspired by the golden ratio—nature's own formula for aesthetic perfection.This 1980s Grand Ellipse iteration showcases a deep blue dial; reminiscent of a midnight sky; rich and enigmatic. Its elliptical form; a graceful departure from traditional round cases; embodies both mathematical precision and artistic vision. At the heart of this horological masterpiece beats a meticulously crafted manual-wind movement; exemplifying Patek Philippe's commitment to exceptional timekeeping and the art of traditional watchmaking.

Stephanie Windsor Patek Philippe Grand Ellipse Watch

Private Label London uses an assortment of exquisite stones and coatings to customize Rolex’s most enduring timepieces. Find a range of Rolex styles enhanced with jolts of unexpected color and luxury.

Private Label London Rolex Roulette DateJust Watch