Packed with amino acids and Joico's smart keratin technology, K-pak Liquid Reconstructor Deep-Penetrating Treatment rebuilds and strengthens stressed strands in just 5 minutes, helping transform hair to healthy greatness.

Joico K-pak Liquid Reconstructor Deep-Penetrating Treatment, 10.1 oz.

Make your comeback with this heat-busting shield of collagen-infused protection that helps deliver body, bounce and shine while safeguarding against frizz/static.

Joico YouthLock Blowout Creme, 6 oz.

The secret to long-lasting hair color lies in Colorful Anti-Fade Conditioner's commitment to fade and pollution protection. It infuses hair with shine, softness and ingredients that lock in vibrant color for up to 8 weeks.*

Joico Colorful Anti-Fade Conditioner, 33.8 oz.

Power Spray Fast-Dry Finishing Spray takes ultra-firm hold to a whole new level, increasing shine by 170% and protecting against humidity and heat styling, while it locks in your hairstyle for three full days.

Joico Power Spray Fast-Dry Finishing Spray, 9 oz.

Just a dollop of Power Whip Whipped Foam stands up to humidity by fighting frizzy hair for 72 full hours. With pollution and thermal protection, you'll whip hair into shape with velvety volume, shine and flexible hold.

Joico Power Whip Whipped Foam, 10.2 oz.

Body Shake Texturizing Finisher delivers a bouncy fullness, pollution protection, instant lift and volume in seconds. Perfect for any updo, this quick-drying, last-all-day formula leaves you without a trace of powdery residue.

Joico Body Shake Texturizing Finisher, 7 oz.

This comforting, color-preserving conditioner helps protect vibrancy, shine, hair health and hue while leaving strands soft and silky. It also features ingredients to help protect salon color.

Joico Inner Joi Preserve Conditioner, 10.1 oz.

Offering a 24-hour volume boost and luxe lather, JoiFull Volumizing Shampoo rinses away the oil and dirt that weigh down fine strands, delivering body, mega fullness and shine, along with protection from humidity.

Joico JoiFull Volumizing Shampoo, 10.1 oz.

With just a few strategic passes of flash-dry Tint Shot, unsightly roots are camouflaged in seconds, protecting hair from pollution, moisture and humidity while creating the illusion of thicker, fuller hair.

Joico Tint Shot Root Concealer - Blonde, 2 oz.

This gentle cleanser helps you hold onto your hue. Color-protecting beet root extract and nourishing raspberry seed oil deliver vibrancy and long-haul color in the most comforting way possible.

Joico Inner Joi Preserve Shampoo, 10.1 oz.

Rebuild hair's strength with a fortifying treatment that delivers a powerful boost. This deep-dive hair healer makes a world of difference.

Joico Inner Joi Strengthen Masque, 5.1 oz.

This wholesome detangler slips right into your regimen, hydrating and smoothing snarled hair with care. It nourishes strands and reduces frizz with refreshing apple extract and aloe.

Joico Inner Joi Hydrate Detangler, 6.76 oz.

This specially formulated shampoo for color-treated hair helps preserve your investment from fading for up to 8 weeks,* while it gently cleanses away dirt and debris. With every wash, you'll also protect hair against future damage.

Joico K-pak Color Therapy Color-Protecting Shampoo, 1.7 oz.

Colorful Anti-Fade Shampoo offers a luxurious, epic clean that doesn't strip color or moisture, yet it whisks away dulling dirt and harsh pollutants. The result? Maximum shine, intense vibrancy and less breakage.

Joico Colorful Anti-Fade Shampoo, 33.8 oz.

Conquer dreaded frizz with Defy Damage Invincible Frizz-Fighting Bond Protector, the bond-building spray that instantly shields hair from humidity, thermal damage and the effects of pollution for a full 24 hours.

Joico Defy Damage Invincible Frizz-Fighting Bond Protector, 5.5 oz.

For the ultimate vacation from dry, salty texturizers, meet Beach Shake, the seaside styling spray that delivers a glam look, beachy texture and perfectly "imperfect" separation with a satiny, hydrating finish.

Joico Beach Shake Texturizing Finisher, 7.1 oz.

Experience the power of apple extract all day to keep dryness and tightness away. Hydrate Shampoo is a gentle cleanser that soothes scalp and leaves hair clean, healthy and refreshed. A perfect pick.

Joico Inner Joi Hydrate Shampoo, 10.1 oz.

Flip Turn delivers mega-volume and 72 hours of hold no matter how you spray it, upside down, sideways or backwards. With a flexible, Level-10 finish, this exciting styler guards against the ravages of humidity and heat styling.

Joico Flip Turn Volumizing Finishing Spray, 9 oz.

This silky, leave-in wonder product for color-treated hair delivers hydration from exotic oils, a gorgeous, glass-like shine and an invisible-yet-powerful shield of protection against color-fade and damage.

Joico K-pak Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray, 1.7 oz.

Designed to infuse fine-to-medium hair with lightweight, thirst-quenching moisture, HydraSplash Hydrating Gelee Masque nourishes delicate strands with refreshing, nutrient-rich marine ingredients while banishing frizz.

Joico HydraSplash Hydrating Gelee Masque For Fine Hair, 5.07 oz.

This deep-repair treatment for color-treated hair unlocks out-of-this-world vibrancy and a mirror-like shine, along with strands that are 9x stronger and visibly healthier-looking in a single 2-5 minute application.

Joico K-pak Color Therapy Luster Lock Instant Shine & Repair Treatment, 8.5 oz.

Build fortitude for the future with the conditioner that strengthens and detangles, helps prevent damage, reduces frizz and boosts big-time shine. A daily product that makes a world of difference.

Joico Inner Joi Strengthen Conditioner, 10.1 oz.

Joico Colorful Anti-Fade Shampoo, 10.1 oz.

This compassionate cleanser fortifies tired strands with powerful coconut and Abyssinian oils, helping prevent breakage while amping up softness, shine and bounce. It makes a world of difference.

Joico Inner Joi Strengthen Shampoo, 10.1 oz.

Milk your styler for all it's worth, with this wholesome, color-protecting spray that offers daily detangling, thermal protection and vibrancy, along with ingredients to help preserve investment salon color.

Joico Inner Joi Preserve Protective Milk, 6.76 oz.

JoiFull Volumizing Styler is a unique hybrid that delivers the slip of a silky creme and the shaping power of a gel, transforming fine hair with full, airy volume for 24 hours and protecting strands from humidity and frizz.

Joico JoiFull Volumizing Styler, 3.38 oz.

Joico Power Spray Fast-Dry Finishing Spray, 1.5 oz.

Creating full, airy, luxurious volume, JoiFull Volumizing Conditioner's lightweight formula detangles and amps up fine strands for instant "wow" body, humidity protection, mega shine and stronger strands every time you use it.

Joico JoiFull Volumizing Conditioner, 8.5 oz.

With Moisture Recovery Treatment Balm For Dry Hair, each coarse, thick, dry strand is instantly transformed and detangled, resulting in the kind of slip, softness and shine that bumps up the beauty and suppleness of parched hair.

Joico Moisture Recovery Treatment Balm For Dry Hair, 8.5 oz.

This unique, color-correcting formula helps preserve cool blondes and silvery grays, banishing unwanted yellow and warm tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.

Joico Color Balance Purple Shampoo, 10.1 oz.

Meet the va-va-voom mousse that delivers extraordinary volume without the crunch, so you can create the 'do of your dreams. With JoiWhip, you'll enjoy luxe volume, hold and shine in one airy "poof" of protection from frizz and damage.

Joico JoiWhip Firm Hold Design Foam, 10.2 oz.

This comforting, color-preserving conditioner helps protect vibrancy, shine, hair health and hue while leaving strands soft and silky.

Joico Inner Joi Preserve Conditioner, 33.8 oz.

This conditioner for color-treated hair not only extends the vibrancy and life of your investment shade for up to 8 weeks,* it also hydrates, strengthens strands, reduces breakage and bumps up shine to a whole new gleam.

Joico K-pak Color Therapy Color-Protecting Conditioner, 33.8 oz.

With Moisture Recovery Moisturizing Conditioner For Dry Hair, each coarse, thick, dry strand is instantly transformed and detangled, resulting in the kind of slip, softness and shine that bumps up the beauty and suppleness of parched hair.

Joico Moisture Recovery Moisturizing Conditioner For Dry Hair, 33.8 oz.

Joico K-pak Color Therapy Color-Protecting Shampoo, 10.1 oz.

Your dream of waking up to gorgeous hair just came true with bond-strengthening Defy Damage Sleepover Overnight Nourishing Treatment, a no-rinse, rise-and-shine solution for softer, shinier hair by morning.

Joico Defy Damage Sleepover Overnight Nourishing Treatment, 3.38 oz.

Delivering instantly transformative results, KBOND20 merges K-pak's award-winning hair repair with Defy Damage's protection into one strength-building masque. Featuring 20 superpower ingredients, it helps rebuild, strengthen and safeguard each strand.

Joico Defy Damage KBOND20 Power Masque, 5.1 oz.

Colorful Glow Beyond Anti-Fade Serum delivers a luminous punch that magnifies the richness of hair color and amps up shine and softness, while protecting hair from fading caused by daily exposure to pollution and Uv rays.

Joico Colorful Glow Beyond Anti-Fade Serum, 2.13 oz.

Gentle enough to use every day, but mighty enough to replenish hydration and build strength and resilience, this daily, bond-building conditioner helps protect hair from future damage, detangles and wards off fading hair color.

Joico Defy Damage Protective Conditioner, 1.7 oz.

Joico Moisture Recovery Moisturizing Conditioner For Dry Hair, 1.7 oz.

Strands will drink up the hydration and softness that Moisture Recovery Moisturizing Shampoo For Dry Hair serves up for a 24 full hours,* instantly restoring elasticity and tripling breakage protection.

Joico Moisture Recovery Moisturizing Shampoo For Dry Hair, 33.8 oz.

Joico Moisture Recovery Treatment Balm For Dry Hair, 16.9 oz.

Quench thirsty hair with K-pak Hydrator Intense Treatment For Dry, Damaged Hair, a powerful well of moisture that transforms dry, overprocessed strands into hair that feels soft, smooth and oh-so-touchable.

Joico K-pak Hydrator Intense Treatment For Dry, Damaged Hair, 8.5 oz.

This deep-repair miracle treatment for color-treated hair unlocks out-of-this-world vibrancy and a mirror-like shine, along with strands that are 9x stronger and visibly healthier-looking in a single 2-5 minute application.

Joico K-pak Color Therapy Luster Lock Instant Shine & Repair Treatment, 5.1 oz.

This bond-building treatment masque dives deep in minutes, infusing each strand with strength and visibly overhauling hair on contact. Experience less breakage, protection from heat styling, color longevity, softness and shine.

Joico Defy Damage Protective Masque, 1.7 oz.

Time-saving Weekend Hair delivers a volume-boosting, luxurious, just-washed fullness and velvety softness in seconds, while doubling the longevity of investment salon hair color to keep the big fade away.

Joico Weekend Hair Dry Shampoo, 5.5 oz.

Joico Inner Joi Strengthen Shampoo, 33.8 oz.

This damage-defense hero shields hair from the ravages of daily thermal styling, Uv exposure and pollution. With bond-building protection against color fade, breakage and dryness, you'll have shinier, stronger, healthier hair.

Joico Defy Damage Protective Shield, 3.38 oz.

Joico JoiFull Volumizing Shampoo, 33.8 oz.

Make a splash with relaxed, beachy hair that's calm as can be. This styler delivers just the right amount of grit, texture and volume with light hold.

Joico Inner Joi Sea Salt Spray, 5.1 oz.

This unique, color-correcting formula helps preserve the true hue of brunette hair, instantly washing out unwanted brassy, orange tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.

Joico Color Balance Blue Shampoo, 10.1 oz.

JoiMist Medium Protective Finishing Spray locks in style without a bulletproof, tacky layer. It gives you movement, flexibility and just the right amount of all-day hold while protecting hair from frizz, humidity and damage.

Joico JoiMist Medium Protective Finishing Spray 50% Voc, 9 oz.

Reinvent dry, brittle hair with moisture, body, bounce and shine. This collagen-enriched detangling formula gives unmanageable, wiry strands a transformative new outlook on life.

Joico YouthLock Conditioner, 33.8 oz.

Deliver body, shine, manageability and bounce to hair that needs a revitalizing comeback. Cleansing with powerful collagen and nourishing buriti fruit oil allows hair to get a second chance in the spotlight.

Joico YouthLock Shampoo, 10.1 oz.

This unique, color-correcting formula preserves cool, icy blondes and silvery grays, with a nourishing, hydrating detangler that actually safeguards the vibrancy of color-treated hair.

Joico Color Balance Purple Conditioner, 33.8 oz.

JoiMist Firm Protective Finishing Spray locks in style without a bulletproof, tacky layer. It gives you movement, flexibility and serious, Level-9, all-day hold while protecting hair from frizz, humidity and damage.

Joico JoiMist Firm Protective Finishing Spray 50% Voc, 9 oz.

Give thirsty hair tender loving care with this restorative, moisture-rich conditioner that refreshes strands with a quenching dose of apple extract for nourishing results.

JoicoInner Joi Strengthen Masque, 5.1 oz.

Product Info

Joico Inner Joi Strengthen Masque, 5.1 oz.