What It Is:A luxurious cleanser that works to restore moisture while protecting hair from color fade, daily stresses and future damage.

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo 8.5 oz.

What It Is:A luxurious conditioner that works to restore moisture while protecting hair from color fade, daily stresses and future damage.

Alterna Caviar Anti-Aging Replenishing Moisture Conditioner 16.5 oz.

What It Is:Alterna's best selling fan favorite. This iconic leave-in treatment and styling cream packs 10 benefits in 1 easy step! A true multitasker, it can be used as a primer or finisher or layered with other styling products.

Alterna Caviar Anti-Aging Replenishing Moisture Cc Cream 3.4 oz.

What It Is:A reparative shampoo that helps to protect and repair damaged hair, mends split ends, reduces frizz and makes hair smoother, softer and shinier.Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.

Alterna Caviar Anti-Aging Restructuring Bond Repair Shampoo 16.5 oz.

What It Is:A moisturizing, reparative conditioner that protects and repairs damaged hair, mends split ends, reduces frizz and makes hair smooth and soft.Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.

Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner 16.5 oz.

What It Is:A lightweight treatment styling mousse that thickens and strengthens your hair. This easy-to-use mousse adds volume and light texture to hair, to create beautifully voluminous styles.Key Ingredients:- Caviar Extract: One of nature's richest sources of Omega-3 Fatty Acids, Caviar extract restores moisture, elasticity and shine to hair.- Marine Plumping Complex: A blend of naturally volumizing botanicals, including Sea Kelp and Biotin, designed to help thicken hair both instantly and over time.- Age-Control-Complex: Based on the science of anti-aging skincare, this proprietary complex combines Caviar Extract to nourish and antioxidants to prevent damage and encourage healthy-looking hair. Ingredients work in harmony to undo the effects of chemical, environmental and natural chronological aging and give new life to hair.- Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol: A vegetable-derived protein and silicone blend that was designed specifically to strengthen, fortify and revitalize hair.

Alterna Caviar Anti-Aging Multiplying Volume Styling Mousse 8.2 oz.

What It Is:A lightweight, densifying mousse that thickens and strengthens hair while helping to prevent breakage.Key Ingredients:- Caviar: Caviar is known to be one of nature's richest sources of fatty acids and is used to restore moisture, elasticity and shine to the hair while vitamins A, C & D protect the hair from future damage. The Caviar at the heart of this formula comes from Siberian sturgeon living in the South of France, harvested under controlled conditions. A special extraction proce

Alterna Caviar Anti-Aging Clinical Densifying Styling Mousse 5.1 oz.

What It Is:A multi-tasking treatment styler that nourishes, replenishes and preserves the health of hair strands, while delivering more fullness and volume.Key Ingredients:- Caviar Extract: One of nature's richest sources of Omega-3 Fatty Acids, Caviar extract restores moisture, elasticity and shine to hair.- Marine Plumping Complex: A blend of naturally volumizing botanicals, including Sea Kelp and Biotin, designed to help thicken hair both instantly and over time.- Age-Control-Complex: Based on the science of anti-aging skincare, this proprietary complex combines Caviar Extract to nourish and antioxidants to prevent damage and encourage healthy-looking hair. Ingredients work in harmony to undo the effects of chemical, environmental and natural chronological aging and give new life to hair.- Panthenol: Provides essential nutrients that strengthen, condition and protect the hair.

Alterna Caviar Anti-Aging Multiplying Volume Styling Mist 5 oz.

Alterna Caviar Anti-Aging Replenishing Moisture Cc Cream 5.1 oz.

What It Is:A potent ceramide concentrate in single-dose capsules that hydrates, reduces breakage and strengthens hair, for softer shinier hair that is less frizzy and easier to manage.

Alterna Caviar Moisture Intensive Ceramide Shots

What It Is:A gentle, daily, volumizing cleanser that boosts hair's fullness and volume while retaining moisture.

Alterna Caviar Anti-Aging Multiplying Volume Shampoo 8.5 oz.

What It Is:A gentle cleansing treatment formulated with a soothing texture to cleanse the scalp, eliminate impurities and build-up and give the appearance of fuller, thicker hair.Key Ingredients:- Caviar: Caviar is known to be one of nature's richest sources of fatty acids and is used to restore moisture, elasticity and shine to the hair while vitamins A, C & D protect the hair from future damage. The Caviar at the heart of this formula comes from Siberian sturgeon living in the South of France,

Alterna Caviar Anti-Aging Clinical Densifying Shampoo 8.5 oz.

What It Is:An intensive moisturizing treatment that replenishes moisture-starved strands, leaving hair smooth, silky and youthfully restored.

Alterna Caviar Anti-Aging Replenishing Moisture Masque 5.7 oz.

What It Is:A gentle, daily, volumizing conditioner that boosts hair's fullness and volume while retaining moisture.Key Ingredients:- Caviar Extract: One of nature's richest sources of Omega-3 Fatty Acids, Caviar extract restores moisture, elasticity and shine to hair.- Marine Plumping Complex: A blend of naturally volumizing botanicals, including Sea Kelp and Biotin, designed to help thicken hair both instantly and over time.- Age-Control-Complex: Based on the science of anti-aging skincare, this proprietary complex combines Caviar Extract to nourish and antioxidants to prevent damage and encourage healthy-looking hair. Ingredients work in harmony to undo the effects of chemical, environmental and natural chronological aging and give new life to hair.- Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol: A vegetable-derived protein and silicone blend that was designed specifically to strengthen, fortify and revitalize hair.

Alterna Caviar Anti-Aging Multiplying Volume Conditioner 8.5 oz.

What It Is:A reparative shampoo that helps to protect and repair damaged hair, mends split ends, reduces frizz and makes hair smoother, softer and shinier. Color-safe formulas.What It Does:- Reduces breakage by up to 99%.*- Repairs damaged hair and helps to mend split ends.- Makes hair 28% smoother and softer.- Reduces frizz.- Improves manageability by 44%.- Adds shine.- Protects hair from future damage.**Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.*Based on a study vs. untreated hair.**By reducing breakage.

Alterna Caviar Anti-Aging Restructuring Bond Repair Shampoo 8.5 oz.

What It Is:A buildable to strong hold hairspray that feels non-sticky while maintaining hair's natural shine.What It Does:- Buildable to turn into a strong hold- Hair does not look or feel stiffKey Ingredients:- Seaweed: Commonly used to reduce the acceleration of aging proteins, provide hydration and shine.- Vitamins & Antioxidants: Known to nourish the hair and protect against sun damage, oxidative stress and free radicals.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.- Sunflower Seed Oil: Commonly used to provide nutrients for shine and strength.

Alterna Caviar Anti-Aging Working Hairspray 7.4 oz.

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo 16.5 oz.

What It Is:A gentle daily leave-in scalp treatment with a lightweight texture that gives the appearance of denser, fuller looking hair.Key Ingredients:- Caviar: Caviar is known to be one of nature's richest sources of fatty acids and is used to restore moisture, elasticity and shine to the hair while vitamins A, C & D protect the hair from future damage. The Caviar at the heart of this formula comes from Siberian sturgeon living in the South of France, harvested under controlled conditions. A sp

Alterna Caviar Anti-Aging Clinical Densifying Scalp Treatment 4.2 oz.

What It Is:A deeply moisturizing reparative treatment masque that repairs damaged hair, mends split ends, prevents breakage and leaves hair healthier, shinier, softer and less frizzy.Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.

Alterna Caviar Anti-Aging Restructuring Bond Repair Masque 5.7 oz.

Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner 8.5 oz.

What It Is:A powerful, triple-action and triple-use concentrate. This 3-in-1 serum repairs, protects and seals in one step that can be used at different points during the haircare routine.Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.

Alterna Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum 1.7 oz.

Alterna Caviar Anti-Aging Replenishing Moisture Conditioner 8.5 oz.

What It Is:A lightweight protectant that repairs and prevents heat and styling damage.Key Ingredients:- Caviar Bond Enforcing Technology: A proprietary technology specifically engineered to seal hair cuticles that have been damaged through chemical processes or physical stress. Bond Enforcing molecules fill cracks and fissures in the cuticle and fill them, locking the cuticle down, smoothing the hair fiber and decreasing friction.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.

Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Heat Protection Spray 4.2 oz.

What It Is:A non-flaky texturizer that provides lightweight hold, adds body and volume to the hair, and creates 42% more volume.What It Does:- Provides lightweight hold for up to 48 hours.- Creates 42% more volume.- Adds body and volume to the hair.Key Ingredients:- Seaweed: Commonly used to reduce the acceleration of aging proteins, provide hydration and shine.- Vitamins & Antioxidants: Known to nourish the hair and protect against sun damage, oxidative stress and free radicals.- Maracuja Oil: Known for conditioning hair to enhance smoothness and reduce breakage.- Sunflower Seed Oil: Commonly used to provide nutrients for shine and strength.

Alterna Caviar Anti-Aging Perfect Texture Spray 6.5 oz.

A luxurious cleanser and conditioner regimen that works to restore moisture while protecting hair from color fade, daily stresses and future damage.

Alterna 2-Pc. Caviar Replenishing Moisture Shampoo & Conditioner Set

A gentle cleansing treatment formulated with a soothing texture to cleanse the scalp, eliminate impurities and buildup and give the appearance of fuller, thicker hair.

Alterna Caviar Anti-Aging Clinical Densifying Shampoo, 8.5-oz.

A luxurious cleanser that works to restore moisture while helping protect hair from color fade, daily stresses and future damage.

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo, 16.5-oz.

A lipid-rich conditioner that helps nourish and hydrate.

Alterna Caviar Anti-Aging Replenishing Moisture Conditioner, 16.5-oz.

Alterna Caviar Anti-Aging Replenishing Moisture Conditioner, 8.5-oz.

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo, 8.5-oz.

A gentle, daily, volumizing cleanser and conditioner regimen that boosts hair's fullness and volume while retaining moisture.

Alterna 2-Pc. Caviar Multiplying Volume Shampoo & Conditioner Set

A color-safe shampoo and conditioner regimen that gently cleanses the hair, removes daily buildup and adds shine with each use.

Alterna 2-Pc. Caviar Restructuring Bond Repair Shampoo & Conditioner Set

A color-safe shampoo that gently cleanses the hair, removes daily buildup and adds shine with each use.

Alterna Caviar Restructuring Bond Repair Shampoo, 8.5 oz.

A moisturizing, reparative conditioner that helps protect and repair damaged hair, mends split ends, reduces frizz and makes hair smooth and soft.

Alterna Caviar Restructuring Bond Repair Conditioner, 8.5 oz.

A gentle, daily, volumizing conditioner that boosts hair's fullness and volume while retaining moisture.

Alterna Caviar Multiplying Volume Conditioner, 8.5 oz.

A gentle, daily, volumizing cleanser that boosts hair's fullness and volume while retaining moisture.

Alterna2-Pc. Caviar Restructuring Bond Repair Shampoo & Conditioner Set

Product Info

Alterna 2-Pc. Caviar Restructuring Bond Repair Shampoo & Conditioner Set