What it is: A clean, vegan mascara that creates long, lifted and fanned-out lashes with up to 24 hours of length and curl.Who it's for: All lash types: straight, curly, fine and full. Suitable for sensitive eyes.What it does: This mascara weightlessly builds, separates and defines to create longer, fuller lashes with a feathery, wispy look. It provides great length instantly and offers up to 24 hours of length and curl. The formula doesn't clump, flake, transfer or smudge, and it's easy to build while remaining weightless and comfortable. The lash-hugging brush coats each individual lash on the first swipe.Research results:In a three-week use test under dermatological and ophthalmological control conducted with 21 women ages 20-50:- 100% say it instantly makes lashes look longer, fuller and more defined- 100% say it visibly lifts lashes for an open-eye look- 100% say it keeps lashes lengthened and lifted all day- 100% say the brush coats all lashes from root to tip on the first swipe- 96% say it provides a fanned-out, false-lash effect- 96% say the brush allows for ultra precision to reach the tiniest lashes- 95% say it provides ultra separation to lashes- 95% say the formula feels weightless on the lashes and is comfortable to wear- 95% say it's easily buildable without clumping- 95% say it doesn't transferHow to use: Starting at the base of the lashes, pull the mascara brush through from root to tip for great length and curl instantly. If you typically use an eyelash curler, feel free to curl your lashes. 0.4 oz. Cruelty-free Vegan Made in the USA

Kylie Cosmetics Wisp Lash Mascara in Black Mini

Kylie Cosmetics Wisp Lash Mascara in Black

Kylie Cosmetics Lip Blush lets you create the ultimate blotted matte lip.

Kylie Cosmetics Lip Blush - Im Blushing

What it is: A Matte Liquid Lipstick and Lip Liner duo that lets you create Kylie's long-lasting matte lip looks.What it does: The ultracreamy lip liner is waterproof, transfer-proof and smudge-proof and wears for up to 24 hours. The liquid lipstick delivers a true matte finish, instant color payoff and up to eight hours of wear.Set includes:- Matte Liquid Lipstick (0.1 oz.)- Lip Liner Pencil (0.04 oz.)How to use: For best results, line and fill in your lips with the pencil. Top with one coat of liquid lipstick. Shades Maliboo and Kisses from Nordstrom are Nordstrom-exclusive Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Matte Lip Kit in Bare

Kylie Cosmetics Matte Lip Kit in Autumn

What it is: It is the perfect duo for creating a velvety, demi-matter lip look with a Velvet Liquid Lipstick and Lip Liner.Set includes:- Velvet Liquid Lipstick in 405 Red Velvet: A velvety liquid lipstick with a demi-matter finish. The creamy formula effortlessly glides on lips and is comfortable to wear thanks to its non-drying texture.- Lip Liner in 405 Red Velvet: The ultra-creamy formula smoothly glides on lips and provides smudge-proof lip contour. How to use: Line and fill your lips with the Lip Liner. Top it off with a coat of the Velvet Liquid LIpstick. Made in the USA

Kylie Cosmetics Velvet Lip Kit in 203 Party Girl

What it is: A weightless, buildable liquid concealer that brightens, blurs and smoothes to a natural, satin finish.What it does: The hydrating concealer offers flexible and highly comfortable wear with a cushiony-soft feel for up to 12 hours. The crease-proof, cake-free, multipurpose formula covers blemishes, under-eye circles, dark spots and redness or can be used to highlight, bronze and contour. How to use: Apply the concealer anywhere you want to brighten, conceal or smooth. Swipe or dab the doe-foot applicator on skin, then blend using the Kylie Concealer Brush (Brush 02). To conceal under-eye circles and dark spots, choose a shade closest to your skin tone dependent on your shade level and undertones. To brighten, choose a shade lighter than your natural concealer shade. Apply to the high points of your face and anywhere you want to highlight. To bronze or contour, choose a shade darker than your concealer shade. To conceal a blemish, apply your natural shade of concealer on the blemish then let it sit for one minute before blending it out. 0.16 oz. Made in the USA

Kylie Cosmetics Power Plush Longwear Concealer in 2.5N

Kylie Cosmetics Power Plush Longwear Concealer in 4.5Wn

Kylie Cosmetics Power Plush Longwear Concealer in 3C

What it is: A matte liquid lipstick and lip liner duo that lets you create Kylie's long-lasting matte lip looks.What it does: The ultracreamy lip liner is waterproof, transfer-proof and smudge-proof and wears for up to 24 hours. The liquid lipstick delivers a true matte finish, instant color payoff and up to eight hours of wear.Set includes:- Matte Liquid Lipstick (0.1 oz.)- Lip Liner Pencil (0.04 oz.)How to use: For best results, line and fill in your lips with the pencil. Top with one coat of liquid lipstick. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Matte Lip Blush Kit in Category Is Lips

What it is: A balm that combines lip care and great color payoff in one 12-hour hydrating formula.What it does: Enriched with jojoba oil, the buttery-smooth formula works to moisturize, smooth lip lines and instantly soften dry lips for a shiny, pigmented finish. How to use: Apply to lips for a luminous, shiny finish. 0.88 oz.

Kylie Cosmetics Tinted Butter Lip Balm in 211 That's Tea

What it is: A whipped cream-to-powder texture that delivers blurred, soft-matte color without transferring, creasing or fading throughout the day.What it does: The whipped cream-to-powder formula makes eye looks effortless. It stays put for up to 12 hours without budging.Research results:In a test on 21 women over three weeks:- 100% say the formula blurs fine lines on the lid- 100% say the formula blends seamlessly- 100% say it leaves a smooth, soft-matte finish- 100% say it's highly pigmented and gives full coverage- 100% say it's easily buildable and doesn't get patchy- 100% say it applies evenly on the lids without leaving any streaks- 100% say it's weightless, flexible and comfortable on the lids- 100% say it doesn't transfer on upper lidHow to use: Use the doe-foot applicator to easily swipe it on your lids then blend with your finger or favorite brush. 0.2 oz. Gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Matte Liquid Eyeshadow in On To The Next

Kylie Cosmetics Power Plush Longwear Concealer in 8N

What it is: A two-in-one lightweight lip formula that delivers the color payoff of a lipstick with the luminous shine of a gloss.What it does: It nourishes lips, leaving them ultra-soft. The lacquer is comfortable to wear thanks to a nonsticky texture, and is available in a range of highly-pigmented shades. Paraben-free; gluten-free Cruelty-free Made in the USA

Kylie Cosmetics Lip Shine Lacquer in Dont @ Me

What it is: A hydrating, instantly smoothing foundation with medium, buildable coverage offering up to 12 hours of comfortable everyday wear.What it does: A lightweight foundation, its vegan formula seamlessly blends into the skin for a natural look that blurs fine lines, pores, and texture. It leaves a soft, cushiony feel with an airbrushed, satin finish that's not too dewy, not too matte, but the perfect in-between. The foundation features a weightless, breathable formula with medium, buildable coverage. It blurs and smoothes skin texture, fine lines and pores while hydrating, soothing and seamlessly blending into the skin for a soft, cushiony feel. The formula offers up to 12 hours of comfortable wear and delivers an airbrushed, satin finish. It is easily buildable without looking or feeling cakey and doesn't clog pores, settle into fine lines or cling to dry patches. The foundation stays put without separating or the color changing. It is waterproof, sweat- and humidity-proof. How to use: Apply 1-2 pumps of the foundation to the back of your hand or a makeup palette. Evenly distribute the product around your face. Blend with the Kylie Foundation Brush 01 (sold separately) to ensure your makeup stays in place for longer. 1.01 oz. Noncomedogenic Cruelty-free Vegan Made in Italy

Kylie Cosmetics Power Plush Longwear Foundation in 6.5W

What it is: An ultraprecise wooden lip-liner pencil that makes it easy to create perfect lines and a fuller-looking pout.What it does: Sculpt, define, and contour with this precision-pout lip liner. Featuring a waxy texture and long-lasting formula, it grips onto lips for seamless, tug-free application, and it stays put without smudging or feathering. It provides ample time to blend and diffuse color before fully setting, and it offers even color payoff. It's nondrying, weightless and comfortable to wear. How to use: Use the pencil to line and fill the lips for an ultraprecise lip contour. Top it off with your favorite lip gloss or lipstick. Sharpen as needed to create clean lines. Cruelty-free Vegan

Kylie Cosmetics Precision Pout Lip Liner Pencil in Cocoa

Kylie Cosmetics Power Plush Longwear Concealer in 4Wn

Kylie Cosmetics Power Plush Longwear Foundation in 8W

What it is: A lip gloss that offers multidimensional shine and color.What it does: It glides on easily and leaves lips looking luminous and glossy without any stickiness. How to use: Apply directly onto your lips. Wear alone or over lipstick. 0.11 oz. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics High Gloss Lip Gloss in Always Shining

Kylie Cosmetics Velvet Lip Kit in 700 Bare

What it is: Highly pigmented, weightless color in just one swipe.What it does: The moisture-rich formula features hyaluronic acid so that lips feel hydrated for 8 hours with a soft-matte finish. The silky lipstick is perfect for when you want a comfortable, non-drying matte lip and amazing color payoff.Research results:In a usage test on 22 women over 3 weeks:- 100% agree the product makes lips feel instantly soft- 100% agree the formula feels lightweight and is comfortable to wear- 100% agree the formula has a nonsticky texture- 95% agree the product is highly pigmented- 91% agree the product makes lips feel hydrated- 91% agree the product doesn't feel like you're wearing anything on lips- 86% agree the product doesn't settle into lines- 86% agree the product nourishes lipsHow to use: Line the lips with your favorite Kyle lip pencil (sold separately) and apply the matte lipstick for a highly pigmented, matte finish.

Kylie Cosmetics Matte Lipstick in Here For It

What it is: An ultracreamy eye pencil that lets you create ultradefined eyeliner looks. What it does: Its ultragliding formula delivers perfect one-stroke application with extreme intensity and long-lasting wear.Research results:In a consumer acceptance test on 50 women between 18-40 years after one week of use:- 100% agreed the texture was ultracreamy- 100% agreed the texture delivered ultra glide- 100% agreed it delivered intense color in just one stroke- 96% agreed it stayed on for 12 hours on the lashline- 100% agreed the product was smudge-resistant- 98% agreed it did not transfer, bleed or migrate throughout the dayHow to use: Glide across your lashline. Smudge the line before it sets for an instant and easy smoky eye. 0.04 oz. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Gel Eye Pencil in Bright Silver

Kylie Cosmetics Precision Pout Lip Liner Pencil in Saturn

Kylie Cosmetics Power Plush Longwear Foundation in 5Wn

What it is: A creamy, comfortable formula that delivers a color-rich, satin sheen finish.What it does: The formula features a non-sticky and lightweight texture that glides on effortlessly without feathering or settling into lip lines. The highly pigmented formula is non-drying and moisturizing for 8 hours, leaving lips feeling instantly soft.Research results:In a consumer test 22 women over 3 weeks:- 100% agree the product makes lips feel instantly soft- 100% agree the formula has a non-sticky texture- 95% agree the product has high color payoff- 91% agree the product is highly pigmented- 91% agree the product makes lips feel hydrated- 91% agree the product doesn't feel like you're wearing anything once on lips- 86% agree the product doesn't settle into lip lines- 86% agree the product nourishes lipsHow to use: Line lips with your favorite Kylie lip pencil (sold separately) and apply the lipstick for a highly pigmented, satin sheen finish.

Kylie Cosmetics Crème Lipstick in 332 Better Late Than Never

Kylie Cosmetics Gel Eye Pencil in Chocolate Brown

Kylie Cosmetics Matte Lip Blush Kit in Can't Talk Rn

Kylie Cosmetics Power Plush Longwear Foundation in 4C

Kylie Cosmetics Velvet Lip Kit in 305 Harmony

Kylie Cosmetics Power Plush Longwear Concealer in 1C

Kylie Cosmetics Power Plush Longwear Concealer in 7W

Kylie Cosmetics Lip Shine Lacquer in Youre Cute Jeans

What it is: A brow pencil that lets you create defined, natural-looking brows. What it does: Its ultrafine tip creates hair-like strokes while the spoolie combs and blends. It's ideal for spot-filling and precise detailing. Long-lasting and waterproof, this pencil is resistant to smudging and contains brow-loving ingredients like ginseng extract and shea butter.Research results:In a consumer acceptance test conducted with 50 people ages 18-40 after one week of use:- 92% found the tip was ultrafine- 94% agreed it was smudge-resistantHow to use: Fill in your brows using short, upward strokes following the natural growth of your hair. Blend with the built-in spoolie. 0.003 oz. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Brow Pencil in Cool Brown

Kylie Cosmetics High Gloss Lip Gloss in So Cute

Kylie Cosmetics Power Plush Longwear Concealer in 7.5W

What it is: A highlighter with unique gel-to-power technology that instantly highlights and smoothes skin. What it does: Highly concentrated in shimmer particles, this highlighter is easily blendable.Research results:In a consumer acceptance test on 50 women ages 18-40 after one week of use:- 96% agreed the glowy finish was vibrant- 98% agreed it seemed to let skin breathe- 90% agreed it blended easily with skin- 100% agreed it didn't dry out skin- 98% agreed it didn't look powdery on cheeks- 96% agree it blurred skin- 98% agreed it had excellent skin adhesionHow to use: Gently rub the powder with your favorite brush then sweep it over your upper cheekbones, blending upward. Apply slightly down the center of your nose and on the cupid's bow. Repeat application to build intensity. 0.28 oz. Paraben-free; sulfate-free; gluten-free; talc-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Kylighter Illuminating Powder Highlighter in Quartz

Kylie Cosmetics Power Plush Longwear Foundation in 2C

Kylie Cosmetics Brow Pencil in Auburn

Kylie Cosmetics Power Plush Longwear Concealer in 1W

Kylie Cosmetics Power Plush Longwear Concealer in 3.5N

Kylie Cosmetics Precision Pout Lip Liner Pencil in Cinnamon

Kylie Cosmetics Velvet Lip Kit in 306 Say No More

Kylie Cosmetics Crème Lipstick in 613 If Looks Could Kill

What it is: An eyebrow highlighter that adds the perfect finishing touch to any eye look. What it does: This creamy, crease-free formula lasts all day.Research results:In a consumer acceptance test on 50 women between 18-40 after one week of use:- 96% agreed the formula was creamy- 92% agreed it added more dimension to the eye area- 98% agreed it instantly brightened the brow and eye area- 100% agreed it delivered a luminous result- 94% agreed its texture melted easily with skin to achieve a natural-looking resultHow to use: Apply under the brow following the arch and lightly blend. 0.02 oz. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Brow Highlighter in Light Shimmer

What it is: A go-to brow routine featuring a Brow Pencil and clear Brow Gel.What it does: The Brow Pencil helps you shape, style and fill-in your brows with its waterproof, smudge-resistant formula, while the clear Brow Gel locks in color and sets brow hairs. The rub-resistant, flake-free gel delivers extreme holding power that lasts all day.Set includes:- Brow Pencil (0.003 oz.)- Brow Gel in Clear (0.17 oz.)How to use: Fill in your brows using the pencil, moving in short, upward hair-like strokes following the natural growth of your hair. Blend with the built-in spoolie. Apply the gel across your brows to shape them into your desired style. It can be worn alone or on top of your brow color to set it in place all day long. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Kybrow Brow Gel & Pencil Kit in Dark Brown

Kylie Cosmetics Power Plush Longwear Concealer in 2W

Kylie Cosmetics Power Plush Longwear Foundation in 9W

Kylie Cosmetics Matte Lip Kit in Posie K

What it is: A liquid lipstick that helps you create a gorgeous matte lip. What it does: This true matte formula glides on effortlessly, offering up to eight hours of wear without drying your lips. The highly pigmented formula is nonsticky and delivers instant color payoff.Research results:In a consumer acceptance test conducted with 50 women between ages 18-40 after one week of use:- 100% agreed the product set quickly- 94% agreed the formula does not feather- 98% agreed the product delivered one-swipe instant-setting color payoff- 100% found it provided full coverage- 98% agreed it let you shape and structure lips- 98% agreed the formula was highly-pigmented- 98% agreed the formula was transfer-resistant- 98% agreed the formula was smudge-resistantHow to use: Define and coat your lips in an even layer using the doe-foot applicator. 0.1 oz. Paraben-free; sulfate-free; gluten-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics Matte Liquid Lipstick in Call Me

Kylie Cosmetics Matte Lipstick in Rendezvous

Kylie Cosmetics High Gloss Lip Gloss in Koko K

What it is: A pair of precut individual lash segments that help you create effortlessly customized looks. What it does: These high-quality lashes help you create full, long and perfectly-lifted looks. They're easy to apply, instantly volumizing and have a clear band for a seamless blend with your natural lashline. How to use: Carefully remove the eyelashes from the tray. Apply lash glue (sold separately) to the band and wait a few seconds for the glue to get tacky. Place the lashes as close your natural ones as possible. Paraben-free; sulfate-free; gluten-free; latex-free Cruelty-free Vegan Made in the USA

Kylie Cosmetics False Eyelashes in Black

Kylie Cosmetics Lip Shine Lacquer in Felt Cute

Kylie Cosmetics Tinted Butter Lip Balm in 619 She's Lovely

Kylie Cosmetics Power Plush Longwear Concealer in 10C

Kylie Cosmetics Power Plush Longwear Concealer in 3N

Kylie Cosmetics Matte Lip Kit in Holly Berry

Kylie Cosmetics Brow Highlighter in Light Matte

Kylie Cosmetics Matte Lipstick in An Apple A Day

Kylie Cosmetics Power Plush Longwear Concealer in 9.5Wn

What it is: An ultra-lightweight lip color that offers a lighter, more blotted take on a classic matte finish. What it does: It delivers a sheer wash of color that lasts, and its formula is easily buildable so you can tone it up or down for customizable results. The lip color is formulated with skin-loving ingredients to make your lips look smooth and even. It goes on creamy and dries down to a softly blurred matte texture with a light vanilla aroma. Research results: In a consumer acceptance test conducted with 50 women ages 18-40:- 98% agreed it smoothed lips for a blotted effect- 96% agreed its texture was buildable- 96% agreed it let you sculpt the lips- 90% agreed it delivered a highly pigmented result- 96% agreed it didn't dry out the lips- 90% agreed it nourished lipsHow to use: Apply directly onto your lips. Layer to increase color intensity. 0.1 oz. Gluten-free Cruelty-free Vegan Made in the USA

KYLIE COSMETICSLip Blush Matte Lip Color in Butterfly

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KYLIE COSMETICS Lip Blush Matte Lip Color in Bikini Bod

KYLIE COSMETICS Lip Blush Matte Lip Color in Cherry On Top

KYLIE COSMETICS Lip Blush Matte Lip Color in Butterfly