What it is: A cream-to-powder eyeshadow that dries down to a crease-resistant, smudge-resistant finish-now offered in new matte and metallic shades.What it does: The eyeshadow glides on like a cream, dries like a powder. This quick-dry formula swipes on effortlessly and locks in without budging or fading. Blend the weightless, water-based formula for a diffused wash of color, or build it up for a bolder look that lasts.Key ingredients:- Horse-chestnut flower: helps smooth and firm the appearance of delicate skinHow to use: For a sheer wash of color, swipe the eyeshadow wand along your lid to apply a thin layer. Start with a small amount of product-a little goes a long way. Gently pat with your finger or use a brush to blend. Liquid Powder sets quickly, so we recommend working on one eye at a time. For a deeper dose of color, apply another thin layer and blend with your finger or a brush. Let the first layer dry completely before adding more color.Pro tip: Liquid Powder works best when applied to clean lids-no primer needed. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc 0.12 oz. Made in the USA

ILIA Liquid Powder Matte Eye Tint in Mauve Brown

What it is: A clean, tinted lip balm with active levels of moisture-boosting ingredients and sheer, buildable color.What it does: The buttery, balmy formula quenches lips on contact while adding a kiss of color that builds with each swipe. It has a dewy, balmy finish with a soft hint of shine and a subtle vanilla scent. Each Balmy Tint is carefully poured by hand to maintain the integrity of the active formula.Key ingredients:- Salicornia (sea succulent): boosts hydration for smoother, more supple-looking lips- Rosehip seed oil: helps replenish moisture and provide antioxidant benefits- Shea butter: nourishes, conditions and helps lock in moistureHow to use: Apply to lips straight from the bullet-no mirror needed. Swipe once for a sheer wash of color. Keep swiping for more payoff. Reapply as needed throughout the day. 0.15 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of gluten and nanoparticles Leaping Bunny-certified for a commitment to cruelty-free testing Winner of Glamour's Beauty Award for Best Lip Balm, 2022 Made in the USA

ILIA Balmy Tint Hydrating Lip Balm in Rosette- Soft Pink

What it is: A cream-to-powder eyeshadow that dries down to a smudge-resistant finish-now offered in new matte and metallic shades.What it does: Formulated to glide on like a cream and dry like a powder, this liquid eyeshadow effortlessly swipes onto your lids and locks in without budging or fading. The weightless, water-based formula can be blended for a diffused wash of color, or built up for a bolder look that lasts.Key ingredients:- Horse chestnut flower: helps smooth and firm the appearance of delicate skinHow to use: For a sheer wash of color, swipe the eyeshadow wand along your lid to apply a thin layer. Start with a small amount of product-a little goes a long way. Gently pat with your finger or use a brush to blend. Liquid Powder sets quickly, so we recommend working on one eye at a time. For a deeper dose of color, apply another thin layer and blend with your finger or a brush. Let the first layer dry completely before adding more color. 0.12 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of fragrances Winner of Allure's 'Best of Beauty' Award for Best Clean Makeup, 2021 Cruelty-free Made in Italy Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Liquid Powder Chrome Eye Tint Liquid Eyeshadow in Aura- Soft Pink Pearl

ILIA Liquid Powder Chrome Eye Tint Liquid Eyeshadow in Sheen

What it is: A buildable, natural-matte formula that looks like makeup and acts like skin care.What it does: Potent skin-care ingredients help firm, smooth and soften the appearance of lines and wrinkles for healthier-looking skin with every swipe. The stick formula melts in, moves with you and stays seamless for up to 12 hours.Research results:In a clinical study of 53 people, immediate results:- 98% said it blurs pores and makes skin look smooth- 91% said it doesn't feel like wearing makeupIn a clinical study of 53 people, after 28 days:- 100% said skin looks healthier and more youthful- 98% said it reduces the look of fine lines and wrinklesHow to use: To conceal, use your fingers or a small brush to pick up product and gently pat into skin. For allover coverage, swipe directly onto skin and blend with your fingers or the ILIA Complexion Brush (sold separately). For a smooth, hydrated base, prep skin with The Base Face Milk (sold separately). Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc 0.35 oz. Made in Canada

ILIA Skin Rewind Complexion Stick in 41W - Cocobolo Extra Deep Warm

What it is: A weightless foundation with buildable, medium coverage and a natural, skin-like finish-now with active levels of skin care ingredients. What it does: The silky, breathable formula-now in 30 shades-melts in and moves with you, seamlessly blending and building for skin that looks like skin. Active levels of niacinamide and allatoin help smooth and soothe to visibly improve bare skin over time.Key ingredients:- Niacinamide: helps visibly smooth skin texture and refine uneven tone- Allantoin: helps soothe and support calmer, healthier skin- Aloe: helps nourish and hydrate skin with a featherweight feelHow to use: For lasting wear, prep skin with a few drops of True Skin Radiant Priming Serum (sold separately). Allow 60 seconds for it to sink in. Shake well. Uncap the bottle and dispense 1 to 2 pumps into your hand. Blend into skin with your fingers, a makeup sponge or a brush. Build your coverage by applying another thin layer wherever needed. Finish by pressing your palms against your skin to help the formula melt in. 1 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc Non-comedogenic Cruelty-free Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA True Skin Serum Foundation in Bedarra Sf8.5

What it is: A beginner-friendly, micro-tip pencil that effortlessly fills and defines brows with soft, buildable pigment.What it does: This ultra-slim brow pencil creates thin, hairlike strokes for natural-looking fullness and dimension. The foolproof formula takes the guesswork out of defining your best brows-each swipe deposits the perfect amount of pigment that resists fading and budging throughout the day.Key ingredients:- Mineral-based pigments: consciously chosen color for the most natural-looking payoff- Provitamin B5: a haircare hero that conditions and nourishes with every wearResearch results:In a clinical, 7-day study of 31 women ages 30 to 65:- 100% said it was easy to use and perfect for beginners- 97% said it was easy to shape their brows- 97% said it applied the perfect amount of colorHow to use: Using the built-in spoolie, brush brow hairs to reveal sparse areas. Draw short, upward strokes in the direction of natural hair growth. Glide the spoolie through brows to blend. Finish by setting brows into place with In Frame Brow Gel (sold separately). Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc Cruelty-free Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA In Full Micro-Tip Brow Pencil in Soft Brown

ILIA Balmy Tint Hydrating Lip Balm in Grenadine- Coral Red

What it is: An illuminator that delivers the illusion of a dewy, lit-from-within glow without any sparkles or glitter, just pure dew.What it does: It's formulated with soothing shea butter, moisture-locking orange-peel wax and antioxidant-rich avocado oil. How to use: Smooth over your cheekbones, the bridge of your nose, your collarbone or your eyelids to bring depth and dimension to your skin. Buff out to a radiant finish. 0.15 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of formaldehyde, retinyl palmitate, oxybenzone, coal tar, hydroquinone, tricolsan, triclocarban, gluten, artificial preservatives, fragrances, nanoparticles, EDTA and DEA Cruelty-free Made in the USA

ILIA Illuminator in Stella By Starlight

ILIA True Skin Serum Foundation in Cres Sf8.75

What it is: A creamy, creaseless serum concealer that evens and brightens with vitamin C, to help improve skin over time.What it does: The weightless formula provides medium-coverage and feels like skin care. The formula helps color correct and perfect. This concealer blends seamlessly under eyes and over spots-smoothing, brightening and diminishing dark circles and blemishes-with a creamy, creaseless stretch that never cakes. Enriched with vitamin C and Mastic, it protects skin while helping firm, nourish and refine.Key ingredients:- Stabilized vitamin C: helps brighten, even out skin tone, and reduce fine lines and wrinkles- Mastic: helps visibly refine skin throughout the day- Albizia julibrissin bark extract: promotes smooth, supple skin with antioxidant benefitsHow to use: Prep your skin with three to four drops of True Skin Radiant Priming Serum (sold separately). Let it dry down to a soft-to-the-touch finish. Apply three dots of concealer below the eye and around any areas where you would like to even out skin tone. Begin blending with True Skin Complexion Brush (sold separately). Finish by taking your ring finger and pressing the product into the skin. Set with Soft Focus Finishing Powder (sold separately). 0.16 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of gluten, soy, synthetic fragrances and nanoparticles Cruelty-free Vegan Leaping Bunny-certified for a commitment to cruelty-free testing Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA True Skin Serum Concealer in Sc8 - Cassia

ILIA True Skin Serum Foundation in Senja Sf9.25

What it is: An award-winning tinted serum formulated with light, dewy coverage, mineral SPF and potent levels of skin care ingredients.What it does: The skin tint combines makeup, skin care and SPF into one step. It is clinically proven to moisturize and improve the appearance of pores, fine lines and wrinkles with every wear. Choose from 30 different shades that blend seamlessly with a dewy finish for skin that looks and feels alive.Key ingredients:- Niacinamide: helps visibly smooth skin texture and refine uneven tone- Hyaluronic Acid: helps plump skin and replenish moisture levels- Plant-Based Squalane: helps hydrate and improve elasticity without clogging poresResearch results:In a 28-day clinical study of 52 women from ages 19 to 60 years old:- 100% said moisture was boosted- 90% said the appearance of wrinkles and fine lines was reducedHow to use: Shake well before use. Dispense a quarter-sized amount into palms and apply to skin like a serum. It is best applied to clean, bare skin. If your skin is dry, you can apply a silicone-free moisturizer, serum or oil first. Upon application, your shade will appear lighter to guide you in applying SPF. After 30-60 seconds, the formula will dry down and adjust to its true tone.Pro tips: For a less dewy finish, set with Soft Focus Finishing Powder (sold separately). Because the formula contains no added fragrance, you may notice the natural scent of the ingredients. This scent will fade after application. 1 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of fragrances, oil and chemical screens Dermatologist tested Noncomedogenic Safe for sensitive skin Cruelty-free Winner of Allure magazine's 'Best of Beauty' Award for Best Clean Makeup, 2020 Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Super Serum Skin Tint SPF 40 in Balos St3

ILIA True Skin Serum Concealer in Sc4 - Nutmeg

ILIA In Full Micro-Tip Brow Pencil in Taupe

ILIA Skin Rewind Complexion Stick in 25N - Elm Medium Neutral Cool

ILIA Skin Rewind Complexion Stick in 31C - Cedar Med Deep Cool

What it is: A game-changing cream blush and lip color in one that stays dewy on cheeks and transforms to a modern-matte finish on lips.What it does: A little color goes a long way. Made with jojoba and coconut oil, this two-in-one lip and cheek cream nourishes skin and blends out to a soft wash of color. It comes with a precise metal applicator for fuss-free application on the go.Key ingredients:- Jojoba oil: helps to repair skin and seal moisture- Coconut oil: conditions and soften lips and skin- Linseed oil: a rich fatty acid that smoothes skinHow to use: The whipped formula performs double duty when blended out on cheeks for a soft wash of color or dialed up for a natural matte finish on lips. The unique metal applicator allows for precise application that will dry down to a comfortable matte finish. 0.23 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc Cruelty-free Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Color Haze Multi-Use Pigment Cream in Sing

What it is: A precision gel liner with a matte finish that glides on, blends like a dream, and boasts budge-proof wear.What it does: It works like a pencil, holds like a gel. This clean eyeliner gives you the flexibility to create a range of looks: blend it out for a smoky effect or subtly hug the lash line. Carbon black and cyclomethicone-free, this water-resistant formula slicks on saturated color, smoothly.Key ingredients:- Charcoal powder: A safe alternative for carbon black**Only for TwilightHow to use: Glide the eyeliner across lash line effortlessly. Blend out quickly to achieve a diffused, smoky look or leave as-is for a defined, bold look. After using, press cap in place to ensure it is air tight. Sharpen liner when needed using sharpener on the end. 0.01 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of carbon black, cyclomethicone and gluten Cruelty-free Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Clean Line Gel Eyeliner in Dusk

ILIA Skin Rewind Complexion Stick in 5C - Pine Very Cool

ILIA Skin Rewind Complexion Stick in 8W - Bamboo Light Warm

ILIA True Skin Serum Foundation in Bowen Sf4

ILIA Super Serum Skin Tint SPF 40 in Jardin St16.5

ILIA True Skin Serum Foundation in Kapiti Sf12

ILIA Super Serum Skin Tint SPF 40 in Roque St18

ILIA Balmy Tint Hydrating Lip Balm in Heartbeats

ILIA Color Haze Multi-Use Pigment Cream in Before Today

What it is: A gel-based, antipollution highlighter that can be mixed with skin care or foundation, or applied directly to skin for a natural, dewy finish.What it does: A highlighter serum, taken higher. This gel-based formula combines the luminosity of a highlighter with the benefits of an antipollution serum to give skin a smooth, dewy glow. It is formulated with marine actives and mastic to protect against free radicals and UV light.Key ingredients:- Marine actives: helps to firm and protect s

ILIA Liquid Light Serum Highlighter in Astrid- Soft Rose Gold

ILIA True Skin Serum Foundation in Mallorca Sf1.5

ILIA True Skin Serum Concealer in Sc2 - Yucca

ILIA In Full Micro-Tip Brow Pencil in Auburn Brown

ILIA Color Haze Multi-Use Pigment Cream in Stutter

What it is: A limited-edition set of three buildable, blendable multi-sticks in assorted shades for cheeks and lips.What it does: The creamy formula melts with the warmth of skin for a fresh, foolproof veil of color anyone can wear. The twist-up stick makes it easy to apply color while on the go. Just swipe and blend. The multi-use formula is now offered in twelve shades you can mix, match and layer to suit any mood or moment.Shades included:- Whisper (peach pink)- Come Sunday (coral pearl)- Cosmic Dancer (soft champagne pearl)Key ingredients:- Shea butter: nourishes skin and creates a creamy texture that melts on contact- Avocado oil: softens and replenishes skin with antioxidants and fatty acids- Orange peel wax: helps protect and condition skin with a breathable feelHow to use: Apply the multi-use stick to cheeks and lips straight from the tube. Use your fingers or a brush to blend into cheeks. Repeat for more color payoff. The stick blends effortlessly over Super Serum Skin Tint SPF 40 (sold separately). $80 value 3 x 0.08 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of formaldehyde, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, gluten, artificial preservatives, fragrances, nanoparticles, EDTA and DEA Cruelty-free Made in the USA

ILIA Color Ways Multi-Stick Set (Limited Edition) $80 Value in Cheek Set

ILIA Liquid Powder Chrome Eye Tint Liquid Eyeshadow in Glaze

ILIA Liquid Powder Chrome Eye Tint Liquid Eyeshadow in Dim

ILIA True Skin Serum Foundation in Salina Sf5

ILIA Skin Rewind Complexion Stick in 6N - Aspen Very Neutral Cool

ILIA Balmy Tint Hydrating Lip Balm in Lullaby

What it is: A cushiony tinted lip oil with plumping hyaluronic acid and moisturizing properties that leaves lips soft, smooth and anything but sticky.What it does: Drench your lips in moisture, cushion them in comfort. The lip oil is formulated with active levels of hyaluronic acid and a blend of powerful botanicals that deliver deep hydration with each wear. Lips instantly feel fuller, smoother and softer with a natural, glossy sheen that blends to a wash of color. Experience a surge of smooth nourishment with the tinted lip oil.Key ingredients:- Hyaluronic acid: immediate and long-term hydration that plumps- Salicornia herbacea extract: derived from a sea succulent. Helps to improve hydration by up to 6000% for smoother, more supple lips- Meadowfoam seed oil: a rich, balmy oil that supports skin's natural barrier to help lock in moistureHow to use: Apply alone or on top of your favorite lip color for a surge of smoothing hydration.Pro tips: Apply Balmy Gloss over a light layer of Color Haze Multi-Use Pigment (sold separately) to boost moisture and transform it from a modern matte to a glossy sheen. 0.14 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc Cruelty-free Made in Canada Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Balmy Gloss Tinted Lip Oil in Petals

ILIA True Skin Serum Foundation in Kunoysf4.5

ILIA True Skin Serum Foundation in Tavarua Sf2

ILIA Super Serum Skin Tint SPF 40 in Papakolea St12.75

ILIA True Skin Serum Concealer in Bayberry- Sc5

ILIA Balmy Tint Hydrating Lip Balm in Lady

What it is: A lipstick that delivers high-impact color and supreme hydration for all-day wear and care.What it does: The lipstick delivers clean color for a big impact. This full-coverage formula is crafted with custom pigments in organic castor seed oil-giving you four times the intensity with a creamy finish. The bold, longwearing lipstick stays smooth and is offered in a range of ultrawearable nudes, reds and berries.Key ingredients:- Castor oil: softens and hydrates lips- Apricot seed oil: rich in oleic acid and vitamin E, boosts elasticity and hydration- Mango seed butter: packed with vitamin A and C, keeps lips plump and softHow to use: For a soft, matte stain, apply Color Block Lipstick with your finger directly to your lips with a blotting motion. Apply directly from the tube for the boldest block of high-impact color. 0.14 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of formaldehyde, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, gluten, artificial preservatives, fragrances, nanoparticles, EDTA, DEA and soy Cruelty-free Vegan Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Color Block Lipstick in Rosewood

ILIA Liquid Powder Matte Eye Tint in Olive Green

ILIA Super Serum Skin Tint SPF 40 in Porto Ferro St10

ILIA Skin Rewind Complexion Stick in 28N - Mora Medium Neutral

ILIA Skin Rewind Complexion Stick in 36C - Padauk Deep Cool

ILIA Super Serum Skin Tint SPF 40 in Rendezvous St1

ILIA Super Serum Skin Tint SPF 40 in Ora St6

What it is: A liquid eyeliner with an ultrafine tip for precise definition and smudge-proof, all-day wear.What it does: The liquid eyeliner is definition redefined. The clean, carbon black-free liquid liner features a fine felt tip that gives you the control to flick on a barely there tight line or bold cat eye with confidence. With its quick-dry formula, it's easy to keep everything in line-no creasing, smudging or feathering. How to use: Using the fine, flexible soft-tip applicator, gently define eyes with a soft, sweeping motion close to the lash line. 0.01 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of gluten, synthetic fragrances and GMOs Cruelty-free Imported Leaping Bunny-certified for a commitment to cruelty-free testing

ILIA Clean Line Liquid Eyeliner in Midnight Express

What it is: An everyday, barrier-building balm that hydrates lips instantly and over time with active levels of skin-care ingredients.What it does: The Lip Wrap Reviving Balm quenches lips on first glide, wrapping them in a hug of hydration that lasts. Lips instantly look smoother and more plump with a soft sheen. With every wear, the skin-care-powered formula replenishes your skin's moisture barrier-helping lips stay hydrated over time.Key ingredients:- Salicornia (sea succulent): boosts hydration and helps strengthen the moisture barrier over time- Hyaluronic acid: attracts moisture to hydrate, smooth and plump for fuller-looking lips- Prickly pear oil: moisturizes, revitalizes and helps support the moisture barrierHow to use: Apply a generous layer of the lip balm to lips. Reapply as needed throughout the day. Pair with Lip Wrap Overnight Treatment (sold separately) at night for 24-hour lip care. 0.23 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of gluten, synthetic fragrances, synthetic dyes and nonparticles Cruelty-free Vegan Made in the USA Leaping Bunny-certified for a commitment to cruelty-free testing

ILIABalmy Tint Hydrating Lip Balm - Hold Me

Product Info

Ilia Balmy Tint Hydrating Lip Balm - Hold Me